This summer I want to bring you a set of blog posts about Visual Webdesign. Recently I started noticing basic design knowledge is lost in the digital world. In the responsive era many webdesigns have become... well... kinda boring. Its all colored boxes. Many sites look quite similar. The only difference between the wireframes and the design is color. And I think Visual Webdesigners can do better. We've become lazy. This series is intended to stop designers for a single moment to realize we can do better. Visual Design is so impressive and so valuable to every project - that you need to get the basics right. Visual Webdesign I think there are 5 elements to visual webdesign: color, typography, shapes, pictures and motion. I want to dive into these elements one by one. My aim is to put a blog online weekly for the next 5 weeks - diving into one of the elements every week. This week we'll start with Color. Color There are many aspects to color. Did you kn...
Thoughts of a Digital Art Director on every day life in the industry. On this blog I intend to write down experiences I've encountered in my professional career.