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Posts uit april, 2015 tonen

Using social media to get noticed

A few weeks ago me and my employer decided it was best to split. Because I am the sole income for my family (mortgage, car, 2 kids...) I need to find a new job and prefer to find one soon. I decided I'd like to find out how and if social media could help me out on this one. I needed to get noticed and wondered if social media could help me do just that. LinkedIn. I've taken LinkedIn as the basis for my experiment. LinkedIn is the business network where you place your résumé online. Just like you "Google" your possible new employer, that employer Googles you. Most often your Facebook, Twitter and LinkedIn account will be found. LinkedIn keeps a ranking. It gives you feedback on how you rank amongst the people you know. On LinkedIn I've got about 475 connections. At the beginning of this experiment I ranked at 128. That's not bad, but it isn't brilliant. It meant that my profile was viewed an average 1,5 times a week. And there was my challenge.

User Frustration, its pretty common.

In this blog, the first in a long time - I apologize - three examples of User Frustration. Within a week I was dissappointed by 2 big (Dutch) webshops and by Google. Let's take a look at the cases. iPod Shuffle I was looking for an iPod Shuffle 4th Generation for my girlfriend. There's a reason I wanted the 4th Generation. Simply because it'll do and the 5th Generation is dubble the price for nothing extra. Just the number 5 makes it twice as expensive. I first take a look on Bol.com, because I have an account there and it'll be easy. As a user I want my search and buy to be easy. No way. Bol only sells the 5th Generation, so I keep getting pushed to buying the more expensive iPod Shuffle. Could be that they are out of the 4th Generation, but no alternatives are offered - I have to get the expensive 5th Generation. So I go to Google to search for the 4th Generation. Wehkamp I end up on the Wehkamp.nl website. Wehkamp still offers the 4th Generation at the decent p