Doorgaan naar hoofdcontent

Just a quick message

I've just created this blog. My intention is to write down whatever I experience in the industry - and have an opinion. I've been working in the world of digital media for just over 15 years and I have worked on CD-ROM presentations (they were once cool), animations, flash websites, games (incl. Nintendo DS) and big webdesign projects.

I've worked for clients such as Philips Lighting, Philips Medical, Shell, Sony, MasterCard, McDonald's, Nickelodeon, MTV Networks, Q Dance, Unibet, Warner Brothers, Universal, Tork, Talpa, Studio100, Adecco, KIA, Knauf, DAF, KLM, Aegon and many more, both big and small.

I intend to look at stuff from both angles: agency and client. I hope my insights will help others when tackling a web project, whether you're from an agency or a client. I've already got my first items to write about: Starting a project, Design Principles and Content.

My goal is to write my first 3 articles before Christmas.

All the best,
Corné

Reacties

Populaire posts van deze blog

Embracing Design Principles

In this post I'd like to dive into Design Principles. To me, they are one of the best things ever in this line of business. What are Design Principles? Design Principles are a set of rules you define with your client. They provide direction in your design process. They give the design process a clear and shared vision and help in making decisions. Finally, they describe the meaning of your product or service to the customer. I myself mostly use them for the clear and shared vision and as an aid in making decisions. Principles first! It's important to write the Design Principles before starting the webdesign. You need everyone to agree to the Design Principles before you start your design task. There's a simple reason behind this: think first, act after. If you're developing the Design Principles during the design phase you'll most likely write them so they match what you're doing in the design. Example: I always have a Design Principle stating "Cu...

Visual Design - Typography

In my previous blog-post I explained I am blogging all through the summer about Visual (Web)Design. This is part 2, where we'll focus on typography. Typography According to Wikipedia typography is the art and technique of arranging type to make written language legible, readable and appealing when displayed. I feel typography is not often valued correctly. Typograpy is one of the key aspects to Visual Design. It helps in setting an emotion, when done well it helps in brand recognition. Looking at webdesign there are more things to take into consideration. Emotion Typography sets an emotion. Often people frown when I say this, but showing one particular font helps explain my message. Yes, I am using Comic Sans in this blog post! Which of the two words above looks more important? When you're using Comic Sans for the word 'help' I wonder how many people see the urgency of your request. When using the Impact font (especially in all-caps) it looks mo...

Visual Design - Color

This summer I want to bring you a set of blog posts about Visual Webdesign. Recently I started noticing basic design knowledge is lost in the digital world. In the responsive era many webdesigns have become... well... kinda boring. Its all colored boxes. Many sites look quite similar. The only difference between the wireframes and the design is color. And I think Visual Webdesigners can do better. We've become lazy. This series is intended to stop designers for a single moment to realize we can do better. Visual Design is so impressive and so valuable to every project - that you need to get the basics right. Visual Webdesign I think there are 5 elements to visual webdesign: color, typography, shapes, pictures and motion. I want to dive into these elements one by one. My aim is to put a blog online weekly for the next 5 weeks - diving into one of the elements every week. This week we'll start with Color. Color There are many aspects to color. Did you kn...